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Monthly Archives:
Scientific Advertising Chapters 6-10
Claude Hopkins—Perhaps the most brilliant marketing mind to ever walk the planet. He took the principles we all use to catapult our businesses to new heights. The difference is we are using technology, while he used the pen and paper. He was a mastermind marketer and one of the world’s most savvy advertisers. Everyone can learn a million lessons from reading and re-reading Scientific Advertising. Continue reading →
Posted in advertising, business, education, headlines, knowledge, learning, marketing, marketing plan, reference, testing
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Tagged business, claude hopkins, information, knowledge, learning, marketing, marketing plans, sandy barris, scientific advertising
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