Category Archives: headlines

Read More Marketing Books or Don’t…

Why Read More Marketing Books? Why Not? Being able to easily get and read more books is a great bi-product of the information age having access to ideas and input of many successful business thinkers and achievers for a nominal … Continue reading

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Three Revealing Tips To Writing Profitable Ads?

Swipe and use the tested headlines from the most popular publications. Publications like: The National Enquirer, People, Sports Illustrated and Games. Continue reading

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What do you do, to get your clients fired up?

How do you create emotional mar­keting? Continue reading

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Scientific Advertising Chapters 20 – 21

Claude Hopkins ”Perhaps the most brilliant marketing mind to ever walk the planet. He took the principles we all use to catapult our businesses to new heights. The difference is we are using technology, while he used the pen and paper. He was a mastermind marketer and one of the world’s most savvy advertisers. Everyone can learn a million lessons from reading and re-reading Scientific Advertising.
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Scientific Advertising Chapters 11-14

Perhaps the most brilliant marketing mind to ever walk the planet. He took the principles we all use to catapult our businesses to new heights. The difference is we are using technology, while he used the pen and paper. He was a mastermind marketer and one of the world’s most savvy advertisers. Everyone can learn a million lessons from reading and re-reading Scientific Advertising.
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Scientific Advertising Chapters 6-10

Claude Hopkins—Perhaps the most brilliant marketing mind to ever walk the planet. He took the principles we all use to catapult our businesses to new heights. The difference is we are using technology, while he used the pen and paper. He was a mastermind marketer and one of the world’s most savvy advertisers. Everyone can learn a million lessons from reading and re-reading Scientific Advertising. Continue reading

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Scientific Advertising Chapters 1-5

”Perhaps the most brilliant marketing mind to ever walk the planet. He took the principles we all use to catapult our businesses to new heights. The difference is we are using technology, while he used the pen and paper. He was a mastermind marketer and one of the world’s most savvy advertisers. Everyone can learn a million lessons from reading and re-reading Scientific Advertising. Continue reading

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Why Stop Someone From Talking To Themselves?

If you want to get someone’s attention, then you have to create an inter­ruption in his/her “self talk.” In fact, you have to keep on interrupting them, until you get their total attention. Continue reading

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What’s Your Name?

One of the most important marketing decisions you can ever make is choosing the name of your business, product or service. Your name should explain or “tell a story” of exactly what your business or your product/service does. Continue reading

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Who Else Wants Three Revealing Tips To Writing A Profitable Ad?

Three Revealing Tips To Writing A Profitable Ad? Are you frustrated because your ads are not getting the response you thought they deserved? Here are three tips that are 100% guaranteed to help you improve any ad. Tip One: Write … Continue reading

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Secret No. 29: How’s Your Sanity?

It has been said that the definition of insanity is doing the same thing over and over again and expecting a different result. This statement also applies to your business. What if you have developed a marketing campaign that is … Continue reading

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Secret No. 12: Are You Researching Your Prospects To Improve Your Business?

Are You Researching Your Prospects To Improve Your Business? Focus, focus, focus. First and foremost, focus on the potential clients to whom you want to sell your products/services and not on what you are trying to sell. If you know … Continue reading

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