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Archive for the “repeat customers” Category

Get them in the door the first time. If you can do that and you add value to their lives, then you know they will return and you will profit in the future. So some of your marketing efforts should be designed to “hook” the first time buyer.

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How do you create emotional mar­keting?

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Is there a big event happening locally, regionally, statewide, nationally or even internationally that you could associate your business with? I am always consid­ering how newsworthy events can be incorporated into my marketing.

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Discover exactly who will want to buy your professional services.
What the perfect future client will be. How to get to your perfect future client. And, a few simple marketing strategies and tactics and why the CXO can be your biggest help.

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Can you ever say “Thank You” too much?

Everyone loves to know they are appreciated.

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Does your business communicate a positive attitude?

Do you have a written “Mission Statement” that explains what your business is about?

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The answer, obviously, is no.

Your customers are not created equal. Give or take a few percentage points, 80 percent of your sales will come from 20 percent of your customer base.

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Does your business have a personality?

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