Category Archives: repeat customers

Who else thinks their first sale is the most important sale?

Posted on by Sandy Barris

Get them in the door the first time. If you can do that and you add value to their lives, then you know they will return and you will profit in the future. So some of your marketing efforts should be designed to “hook” the first time buyer. Continue reading →

Posted in backend, customer service, direct marketing, getting clients, knowledge, life time value, relationships, repeat customers | Leave a comment

What do you do, to get your clients fired up?

Posted on by Sandy Barris

How do you create emotional mar­keting? Continue reading →

Posted in direct marketing, focus, headlines, How, learning, marketing ideas, motivation, planning, Proof, questions, relationships, repeat customers, research, testing, unique | Tagged , , , , , , , , , , , , , , , , , , , | Leave a comment

What “Big News” do you use to promote your business?

Posted on by Sandy Barris

Is there a big event happening locally, regionally, statewide, nationally or even internationally that you could associate your business with? I am always consid­ering how newsworthy events can be incorporated into my marketing. Continue reading →

Posted in advertising, Advertising Plan, business, flexibility, lists, marketing, marketing ideas, planning, repeat customers, target marketing | Leave a comment

Who Will Buy Your Professional Services?

Posted on by Sandy Barris

Discover exactly who will want to buy your professional services.
What the perfect future client will be. How to get to your perfect future client. And, a few simple marketing strategies and tactics and why the CXO can be your biggest help.
Continue reading →

Posted in advertising, Advertising Plan, business, database, direct marketing, getting clients, Internet marketing, lists, marketing, marketing plan, passion, planning, Professional Services, Proof, questions, reference, relationships, repeat customers, sales training, sandy barris, Social Media, solving problems, word-of-mouth | Tagged , , , , , , , , , , , , , , | Leave a comment

Thank You. Thank You. Thank You…

Posted on by Sandy Barris

Can you ever say “Thank You” too much? Everyone loves to know they are appreciated. The right gift lets your clients know that their friendship and business is important to you and helps cement your relationship. The best client gift … Continue reading →

Posted in business, customer service, life time value, marketing, planning, relationships, repeat customers, sandy barris, unique, word-of-mouth | Tagged , , , , | Leave a comment

Secret No. 34: Do You Have Attitude?

Posted on by Sandy Barris

Does your business communicate a positive attitude? Do you have a written “Mission Statement” that explains what your business is about? Does this statement represent the vision, purpose, and aspirations that your business communicates to the world? More importantly, do … Continue reading →

Posted in business, business personality, flexibility, getting clients, information, marketing ideas, planning, purpose, reference, relationships, repeat customers, sales, sandy barris, sanford barris, testimonials, Uncategorized, unique | Leave a comment

Secret No. 26: Does Your Business Make The Same Amount Of Profit From Each Client?

Posted on by Sandy Barris

The answer, obviously, is no. Your customers are not created equal. Give or take a few percentage points, 80 percent of your sales will come from 20 percent of your customer base. It is wise, therefore, to categorize your clients … Continue reading →

Posted in life time value, LTV, Pareto's Law, repeat customers | Leave a comment

Secret No. 5: How Does Your Business Stand Out From The Growing, Charging, And Always Changing Herd?

Posted on by Sandy Barris

Does your business have a personality? “Branding” simply means creating a personality for your business —giving it a unique look, feel, taste, touch, sound, smell, texture, color, or even typeface. Branding also means using every opportunity to give your business … Continue reading →

Posted in branding, business personality, repeat customers | Leave a comment