Archive for the “direct marketing” Category 
Who else thinks their first sale is the most important sale?Posted by Sandy Barris in backend, customer service, direct marketing, getting clients, knowledge, life time value, relationships, repeat customersGet them in the door the first time. If you can do that and you add value to their lives, then you know they will return and you will profit in the future. So some of your marketing efforts should be designed to “hook” the first time buyer.
Sales Calls On Fire elbowed its way into the #8 position in the App StorePosted by Sandy Barris in direct marketing, focus, marketing, USPVery exciting news this month: My first iPhone app (“Sales Calls On Fire”) the weekend of March 11th elbowed its way into the #8 position in the App Store Business Category. It’s now steady in the top 200 in the iPhone “business” section and surging here and there popping into the top 100. This is like watching your book climb in the Amazon rankings. I labored over the app (with superb help from JacApps doing the programming and many beta testers) for many months, whipping it into shape and waiting for the Apples approval to dive into the wonderful new world of app sales that has exploded like five hundred sticks of dynamite . Tags: App, iPhone
10 More Simple, Effective And Affordable Marketing Solutions For Sales ProfessionalsPosted by Sandy Barris in advertising, business, direct marketing, information, knowledge, learn, learning, marketing, marketing plan, planning, sales, sales training, Salesmanship, sandy barris, target marketing, USPe ten additional marketing ideas promise to help jump start your marketing and help you get everything you can out of all you’ve got… Tags: marketing tips, top 10
What do you do, to get your clients fired up?Posted by Sandy Barris in direct marketing, focus, headlines, How, learning, marketing ideas, motivation, planning, Proof, questions, relationships, repeat customers, research, testing, uniqueHow do you create emotional marketing? Tags: business, decisions, direct marketing, ego and fame, emotional marketing, emotions, fears, greed, habits, incentive, insecurities, laziness, learn, learning, marketing, pain, pain (physical and emotional), questions, sandy barris, sex/love
Scientific Advertising Chapters 20 – 21Posted by Sandy Barris in advertising, business, decisions, direct marketing, education, flexibility, headlines, information, marketing, marketing books, marketing plan, planning, sandy barrisClaude Hopkins ”Perhaps the most brilliant marketing mind to ever walk the planet. He took the principles we all use to catapult our businesses to new heights. The difference is we are using technology, while he used the pen and paper. He was a mastermind marketer and one of the world’s most savvy advertisers. Everyone can learn a million lessons from reading and re-reading Scientific Advertising. Tags: advertising, business, claude hopkins, concepts, learning, marketing, marketing secrets, Proof, scientific advertising
How To Reproduce and Repurpose Your Profitable Marketing IdeasPosted by Sandy Barris in direct marketing, flexibility, getting clients, Internet marketing, marketing, marketing ideas, marketing plan, planning, repurpose, sandy barris, target marketing, wall street journal, word-of-mouthHave you run newspapers and magazines ads? How about blog posts? Are there any articles that have been written about you, about your business, or about your products and services? People may be impressed when these articles and ads run the first time, but how many of them are ever seen again by the public? Tags: copying, direct marketing, ideas, marketing, marketing plans, reproduction, repurpose, sandy barris
Will Your Marketing Battle Plan Survive First Contact With Your Competitors?Posted by Sandy Barris in Advertising Plan, Business Plans, competition, corporate strategy, direct marketing, marketing calendar, marketing plan, planningMarketing plans, advertising efforts, marketing calendars, logos and branding – even our products, services and ideas, themselves – are our weapons. And, collectively, we are always trying our best to make sure that our weapons and stratagem are bigger, better and stronger than those of our ‘enemies’. Tags: Battle Plan, direct marketing, marketing plans, planning
What Are Your Limits?Posted by Sandy Barris in direct marketing, flexibility, marketing, marketing plan, planningCan you name anything in life that has no limits? I didn’t think so. That’s exactly why all your marketing efforts should have some type of expiration date.
Who Will Buy Your Professional Services?Posted by Sandy Barris in advertising, Advertising Plan, business, database, direct marketing, getting clients, Internet marketing, lists, marketing, marketing plan, passion, planning, Professional Services, Proof, questions, reference, relationships, repeat customers, sales training, sandy barris, Social Media, solving problems, word-of-mouthDiscover exactly who will want to buy your professional services.
5 Simple Secrets To Social Media Marketing Success To Grow BusinessPosted by Sandy Barris in business, decisions, direct marketing, flexibility, getting clients, Internet marketing, marketing, marketing plan, planning, Proof, reference, referrals, relationships, sandy barris, Social Media, word-of-mouthDiscover how to use social media marketing to drive more targeted traffic to your websites and blogs. Also why building name awareness build your credibility in the marketplace. Tags: blogs, business, credibility, facebook, information, marketing, marketing plans, marketing techniques, message boards, prospects, Social Media, social networks, tweets
7 Questions To Ask Before Writing Your Marketing PlanPosted by Sandy Barris in advertising, Advertising Plan, corporate strategy, direct marketing, getting clients, How, information, Internet marketing, knowledge, marketing plan, planning, profits, questions, research, sales, sandy barris, target marketing, testing, USP, word-of-mouthDiscover 7 simple questions to ask to help speed up creating your next marketing plan. The what, where, when, who and how you’ll want to know before you start your marketing plan. Tags: advertising plans, ideas, marketing campaigns, marketing plan, marketing plans, offers, plans, profits, questions, road map, Selling, unique selling proposition
Secret No. 30: Why You Should Save Your Love Letters?Posted by Sandy Barris in advertising, business, direct marketing, education, information, marketing, reference, sales, Salesmanship, Selling, testimonialsClient that love you will help spread your word Tags: advertising, criticism, email, love letters, marketing, markteing, Selling, testimonials, white mail
Secret No. 14: How Much Money And Time Do You Spend To Bring In A New Client?Posted by Sandy Barris in advertising, backend, direct marketing, life time value, LTV, marketing, moneyHow Much Money And Time Do You Spend To Bring In A New Client? An even more important question to ask is, “Do you know the ‘Life Time Value (LV)’ of that client?” Very few business owners take the time to learn this important secret. They don’t understand what a “life time value” is!
Seven Fatal Selling Mistakes To AvoidPosted by Sandy Barris in direct marketing, sales, Salesmanship, SellingHere are the fatal seven “selling mistakes” that many people make. They are not in any particular order.
Secret No. 8: How Many Eggs Are In Your Basket?Posted by Sandy Barris in advertising, direct marketing, Internet marketing, marketing, public relationsHow Many Eggs Are In Your Basket? It is much too risky for a wise business owner to rely on only one type of marketÂing.
Secret No. 25: What Details Do You Know About Your Newest Client?Posted by Sandy Barris in database, direct marketing, information, marketing, relationships, research, SalesmanshipDo you know any of the “little things?” Do you know her birthday? Do you know the name of his spouse or kids? |
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A limited offer will “out-pull” and “out-sell” an open-ended offer almost every time.
