Category Archives: competition

Joe Girard’s “Law of 250?

consistently built strong relationships with his customers and treated them fairly, it would make his job a lot easier in the long run. Continue reading

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How To Find Your Competitors Weakness…

Take advantage of the many resources at your fingertips and learn more about your competitors. Use the information you find to outwit even the most formidable competitor in their own backyard. Have fun hunting, spying and discovering. Continue reading

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Networking Sucks. Webinars & Teleseminars Crash. Marketing is Math. Maybe. Maybe Not.

Ideas from networking and joint venturing to honoring and doing simple math. Most of these ideas can be done with your investment of time and effort. Continue reading

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What Is And How Can Stealth Marketing Be Your Most Profitable Marketing…

How important is it to you that your marketing efforts reach your customers privately so that your competition has no idea what you are doing? Continue reading

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Is it my ego, or is it me?

Is it my ego, or is it me… I don’t know which it could be… In 1973, I had some friends who started a rock and roll band and wrote the line above for a song with the same title. … Continue reading

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Will Your Marketing Battle Plan Survive First Contact With Your Competitors?

Marketing plans, advertising efforts, marketing calendars, logos and branding – even our products, services and ideas, themselves – are our weapons. And, collectively, we are always trying our best to make sure that our weapons and stratagem are bigger, better and stronger than those of our ‘enemies’.
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Secret No. 28: Rules Suck

If you play by the rules of your industry, or if you do the same thing as your competition, how will you ever gain more clients? Be inventive, creative, or even outrageous to capture a bigger share of the available … Continue reading

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Secret No. 27: What marketing campaigns are working for your competitors?

Get in your competitors heads Continue reading

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Secret No. 10: How Many Things Are Competing For Your Attention Right Now?

How Many Things Are Competing For Your Attention Right Now? In today’s world, we are overwhelmed with far more information than ever before. TV (both network and cable), radio, the Internet, hundreds of newspapers and magazines, faxes, e­mails, cell phones, … Continue reading

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