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Author Archives: Sandy Barris
A Few Tips, Tricks, Techniques, Tidbit And Marketing Secrets That Promise To Save You Time And Money
The following secrets are not in any order. Each is valuable on it own or combined with other secrets. I highly recommend that you do combine them because when combine your multiply there strength. — Provide high level proof that … Continue reading
Posted in advertising, business, information, marketing, sales
Tagged business, marketing ideas, marketing secrets, techniques, tips
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Secret No. 24: How Many Complaints Do You Receive About Your Business?
I was watching a story on the local news in which a reporter was bashing a travel agent. The travel agency didn’t refund the fees paid by a group of seniors who had had their trip canceled due to a … Continue reading
Posted in advertising, business, marketing, sales
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Secret No. 23: How Many Times Have You Hung Up The Phone Because You Were Put Into Voice Mail?
I’m sure that you’ve made a call and been forced to listen to the following recorded message: “Your call is important to us. Please hold for the next available Customer Service representative.” Many business operations have been automated at the … Continue reading
Posted in customer service, marketing
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Secret No. 22: How Important Are Your Online Clients To You And Your Business?
Many businesses set up an online presence and then forget about customer service. Too many times they take days or weeks to respond to client and prospect questions. Even worse, sometimes they forget entirely. One great way to set your … Continue reading
Posted in customer service, marketing
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Secret No. 21: How Many New Business Referrals Do You Get From Your Existing Clients?
Creating and using a strong referral system is a very effective marketing strategy. Every business should take advantage of it. In the post titled Meet Sandy, I mentioned that Gerry Weinburg spoke two words that changed the way i did … Continue reading
Posted in business, getting clients, marketing, marketing plan, referrals, word-of-mouth
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Secret No. 20: Why Bother Training Employees?
Do you have rules and procedures that your employees are trained to follow consistently? Are your employees tracking every phone call and treating each call as a sales opportunity? If your business is like many other, you probably don’t know … Continue reading
Posted in marketing, marketing books, sales training
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Secret No. 19: How Many Books, Articles, Reports, And Emails Do You Have Waiting For You To Find Time To Read Them?
I don’t know about you, but I have a big problem with this. There is just too much to read these days. Even worse, there isn’t enough time to read it all. Even so, I still try to read everything … Continue reading
Posted in marketing, reading faster
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"Survival On The Internet"
Survival on the web. Nobody is alone in any niche. And if you are, it’s going to fill up really fast. One of the most important things to learn to marketing on the Internet IS direct response marketing. The Internet … Continue reading
Posted in intermet, Internet marketing, marketing
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Secret No. 18: Napoleon’s "Next" Secret
Napoleon’s “Next” Secret The story goes like this: A few days after a big battle, a group of Napoleon’s officers came to him requesting that one of their own be promoted to the rank of captain. “Why is it that … Continue reading
Posted in marketing, marketing calendar, marketing plan
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Secret No. 17: What To Ask After Completing A Marketing Effort?
The following questions should help you to learn, to adjust, and to strive for even better results on your next effort. These questions will heighten your sense of curiosity and help you to move forward, even after a temporary setback. … Continue reading
Posted in learn, marketing, questions
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Secret No. 16: What Are Your Marketing Goals?
The all absorbing aspirations for every marketing project should be large sales and giant net profits. Together, they equal the number one reason for any marketing effort. If you want to create an ad merely to win awards, or if … Continue reading
Secret No. 15: How Organized Are Your Marketing Plans?
After you have read everything that you can about marketing (including these secrets). After you have traveled thousands of miles in your “personal automobile university” (listening to educational CDs and tapes in your car). After you have studied all of … Continue reading
Posted in flexibility, marketing, testing
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