Category Archives: focus

Proof, Confirmation and Marketing Success

It’s easy to become anesthetized to the onslaught of infomercials, email blasts, and radio spots from corporations and entrepreneurs alike. Continue reading

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Is it my ego, or is it me?

Is it my ego, or is it me… I don’t know which it could be… In 1973, I had some friends who started a rock and roll band and wrote the line above for a song with the same title. … Continue reading

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Do You Need A “Kick-In-The-Butt”

Find an advisor whom you trust to keep you motivated and on track toward reaching your business goals. This should be someone who is willing (and has the “authority”) to get you moving. If you need someone to help motivate you, give me a call. I will be happy to give you a motivational push. Continue reading

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Twenty-One Days or Bust…

21 days and the knowledge you just learned is gone, unless you use what you learned. Knowledge is power. Continue reading

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“How to Get Your Business To Setup A Marketing Calendar”

Well, there are marketing calendars available that are made to fit your particular marketing plan. There are also marketing calendars out there that are easy-to-use yet, very in-depth at the same time. And, there are marketing calendars that are positive in both of those ways and, that get it right the first time!
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Devil Lives in the Detail; Be Kind to the Deadline

So you have your marketing plan, marketing calendar, marketing ideas, and, hopefully, marketing yourself, advertising plan together and a punctual person to hire. You are well on your way to having the foundation to a successful way to market you and your business. Continue reading

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Higher Proof Will Help You Sell More Products, Services and Ideas

Proof Will Help You Sell More Products, Services and Ideas: Go ahead, take a few minutes today and look at every marketing message you are putting out… Ask yourself: Am I providing my reader, viewer and listener the proof and … Continue reading

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Secret No. 41: You Ask This Question

Everybody asks this question at one time or another. “What’s in it for me?” So, “what’s in it” for your future clients to buy from you and your business? The harsh reality is that your future clients do not care … Continue reading

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Secret No. 36 Mirror Mirror On The Wall… Who’s…

* What are we doing right?
* What are we doing wrong?
* Are we being honest, or are we fooling ourselves?
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Secret No. 31: Creating YOUR Top 10 List To Help You Sell More Of Your…

Whats on your top 10 list. Continue reading

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Secret No. 16: What Are Your Marketing Goals?

The all absorbing aspirations for every marketing project should be large sales and giant net profits. Together, they equal the number one reason for any marketing effort. If you want to create an ad merely to win awards, or if … Continue reading

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