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Category Archives: marketing
Secret No. 37: Why Did You Lose Your Last Client?
Why did you lose your last ten clients? How often has this question been asked by you, your boss, your sales manager, or someone else? The only one who really knows the answer is your former client. So, why don’t … Continue reading
Posted in business, change, customer service, database, education, marketing
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Secret No. 36 Mirror Mirror On The Wall… Who’s…
* What are we doing right?
* What are we doing wrong?
* Are we being honest, or are we fooling ourselves?
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Posted in business, change, decisions, flexibility, focus, marketing
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#1 Dangerous Marketing Trend – Me-Me-Me…
“I can do it myself” said the frustrated business owner. Let’s face it, it’s hard for a business owner to give up a responsibility in his/her business for fear of it not being completed or a variation of staggering reasons. … Continue reading
Secret No. 32: You’re Perfect. Aren’t You?
You can’t learn if you don’t kick into action. Continue reading
Posted in business, flexibility, learn, marketing, reference, testing
Tagged action, direct marketing, perfection, success, target marketing
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Secret No. 31: Creating YOUR Top 10 List To Help You Sell More Of Your…
Whats on your top 10 list. Continue reading
Secret No. 30: Why You Should Save Your Love Letters?
Client that love you will help spread your word Continue reading
Posted in advertising, business, direct marketing, education, information, marketing, reference, sales, Salesmanship, Selling, testimonials
Tagged advertising, criticism, email, love letters, marketing, markteing, Selling, testimonials, white mail
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Secret No. 29: How’s Your Sanity?
It has been said that the definition of insanity is doing the same thing over and over again and expecting a different result. This statement also applies to your business. What if you have developed a marketing campaign that is … Continue reading
Posted in advertising, business, change, headlines, marketing, reference, sales, Salesmanship
Tagged advertising, business, campaign, insanity, marketing, money, sanity, you
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Secret No. 28: Rules Suck
If you play by the rules of your industry, or if you do the same thing as your competition, how will you ever gain more clients? Be inventive, creative, or even outrageous to capture a bigger share of the available … Continue reading
Posted in advertising, business, competition, LTV, marketing, reference
Tagged competition, marketing, rules, unique
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